Pass 01
Music City Heatwave:Nashville Hot Chicken Trail
Use cases
Built for the people who influence where others go.
Creators, influencers, DMOs, tourism organizations, and local business networks can package their recommendations into experiences people can buy and use.
Taste Local Co. launched two Nashville flavor trails in 14 days.
A Nashville Food & Beverage association used PopHops to launch two paid passes, manage operations, and track measurable outcomes over a 90-day window.
2Paid passes16Total hops14Days to launch90Days measured
Pass 02
Honky Tonk Hops:Nashville Beer & Brewery Trail
Tourism boards and DMOs
Launch city-wide passes that bundle attractions, dining, and events with measurable impact.
- Showcase curated trails and themed campaigns
- Measure visitation and redemption rates
- Provide partners with performance insights
Creators and influencers
Turn trusted recommendations into Passes your audience can buy, use, and share.
- Sell directly through creator channels
- Track conversions by link and partner
- Build loyalty with repeatable campaigns
Downtown associations
Move people across member businesses and report check-ins and redemptions by location.
- Bundle multi-stop passes for events
- Offer Drops that encourage repeat visits
- Share reports with stakeholders
Breweries and wineries
Package tastings and tours into bookable experiences with simple redemption.
- Create seasonal tasting runs
- Coordinate with partner venues
- Monitor redemptions and capacity
Museums and attractions
Bring cultural passes to life with timed entry and easy check-ins.
- Bundle multiple attractions
- Set entry rules and drop types
- Track visitor behavior by Hop
Seasonal campaigns
Launch holiday, festival, and pop-up passes without custom development.
- Define start and end windows
- Limit redemptions per user
- Share QR codes for onsite access
Major ticketed and gated events
Run staffed entry, ticket validation, and redemption control for large-format event operations.
- Activate staff devices without per-staff org logins
- Validate tickets or coupon redemptions with QR and barcode scans
- Keep audit-friendly redemption records for ops and reporting
Ready to launch this use case?
Choose a plan first, then adapt the flow to your market, partners, and campaign goals.